dc.contributor.author | Isra Mehboob | |
dc.contributor.author | Dr. Mubbsher Munawar Khan | |
dc.contributor.author | Ch. Zia ur Rehman | |
dc.date.accessioned | 2017-05-29T04:44:14Z | |
dc.date.available | 2017-05-29T04:44:14Z | |
dc.date.issued | 2017-04-22 | |
dc.identifier.uri | http://hdl.handle.net/123456789/15476 | |
dc.description | Video.14 minutes | en_US |
dc.language.iso | en | en_US |
dc.publisher | © Lahore School of Economics | en_US |
dc.subject | Brand Equity | en_US |
dc.subject | Product Sales | en_US |
dc.title | Fifth Annual Business Research Conference on Managing Business in Pakistan/ Antecedents of Brand equity in relation to Product Sales Involving User generated Content | en_US |
dc.type | Video | en_US |